Guess it's over: a Blog Off post

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Guess it's over: a Blog Off post

Every two weeks, the blogosphere comes alive when bloggers of all stripes weigh in on the same topic. After a great run, the Blog Off as it exists now will end of this week. The topic is essentially wrapping things up and saying goodbye. Here's my take:

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The Blog Off has been winding down for the last six months or so and those of us who put this thing together every two weeks have been facing that incrementally. After the last post, my partner in crime Dog Walk Blog and I were discussing what to write about today.

For the last six months, he and I have had a "next topic" conversation every two weeks and I'd start each one with the suggestion that we place a "For Sale by Owner" banner ad on the Let's Blog Off landing page. I was only partially kidding.


Like everybody else on the internet, we'd hoped to have this thing make some money somehow. Despite our shrewd minds and marketing acumen, we never did figure out a way for this thing to pay for itself. Putting this together every two weeks took a lot of energy and time and for the last few months it's become clear that the Blog Off was turning into a time and energy black hole.

We're busy men, but so is everybody. When we started this thing we were both established internet presences. Our goal was to help people expand their audiences and in that regard I think we succeeded. It was a singular thrill to watch as the Blog Off participants went from the circle of our online friends and expanded to include new bloggers all over the world.

My goal over the course of this program was to reach out across borders and it was an amazing thing to see participating posts come in from places like Venezuela,Canada, Portugal, Scotland and Italy. Even though the Blog Off is winding down, our connections around the world mark a really interesting path forward. Not just for us as internet people but for people as a whole.

It's been a great ride to read other peoples' perspectives on subjects like art and autumn and I hope we provided a forum where people could flesh out their internet personae. It's one thing to be an architect, but when an architect writes about the topic of home or the legacy he or she inherited, it provided a window into the soul of that architect. I'm using architect as an example only. Our participants have ranged from architects to teachers to waitresses and everybody's perspective has always been welcome.

I guess this means that I have to start blogging again.






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